Simplify Your Beauty Routine

with easy to use products that work well

How to Groom Your Brows At Home

Tried and true tips brow experts use to shape eyebrows that you can do at home.

How To Remove Your Eyelash Extensions At Home

Veronica Tran, founder of Pretty In The City Lash and Brow Bar in Toronto, along with other Eyelash Extension experts offers some tips to safely remove your lash extensions in this Allure magazine article.

Why this Brow Liner is a Cult Favourite

Smudge-proof, sweat-proof, and completely FOOL-PROOF! One liner for either sheer, barely there brows or go for the bold. See why this brow pen is our best seller and a cult favourite!